Today I am sitting down with an entrepreneur who turned his life around after serving 3.5 years in a California state prison. Julian vulnerably shares his hard-hitting story – from being a heroin addict facing 15 to life, to reading transformative books in jail, to building multiple 7-figure businesses behind influencers after his release.
Focusing on influential figures like Wes Watson and Michael Francese who had powerful stories but small audiences, Julian specialized in monetizing and scaling influencer brands to 7 and 8 figures. He reveals the 80/20 strategy he used to skyrocket Wes from 5,000 to 500,000 followers and beyond.
Julian also opens up about the challenging environment in county jail and state prison, the mindset shifts that allowed him to grow even in adversity, and why he believes books and a worthy goal are so crucial to personal transformation. His message is one of hope, redemption, and the power of the human spirit to overcome any odds.
Whether you’re an entrepreneur, creator, or anyone on a journey of personal growth, Julian’s story and insights will inspire you to reflect deeply and give you practical strategies to build the life and business of your dreams, no matter your starting point. This is an episode you won’t want to miss.
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